Understanding the Importance of Social Media Marketing
Social media has become an essential part of the modern customer journey, underlining the importance of social media marketing for...
Media
Beyond Gen AI: AI in Social Media
Artificial intelligence (AI) is supercharging social media marketing. Think of AI social media tools like Sprout Social as your marketing...
Organic social media and marketing budgets: Here’s what the numbers say
Organic social media has become a key feature in the marketing strategy for many brands. Over the past three years,...
Financial Advice on Social Media Is Growing. And Risky.
Amy Ryan was panicking about her savings when she went online for advice. It was April 2020, and the stock...
TikTok Ban and Your Next Best Social Media Marketing Strategy Move
The Gist TikTok's looming shutdown. With no intervention, TikTok could "go dark" in the US, impacting 170 million users and...
InnerAction Media welcomes Nick Hart as business development manager | People
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7 Steps to Social Media Video Marketing Strategy
With sound, images, music and other engaging elements, video marketing has all the bells and whistles to attract viewers. It’s...
Hair Salon Social Media Strategies: 8 Tips for Success
Ready to take your hair business to the next level? Let’s dive into the vibrant world of social media marketing...
Paid Social: Top Platforms and Tips for Effective Social Media Ads (2024)
Can you believe the very first television commercial in the United States aired in 1941? More than eighty years later,...
