Startup Failure Rate Statistics (2025)
According to the latest data, up to 90% of startups fail. Across almost all industries, the average failure rate for...
Marketing Strategies for Small Businesses
How small businesses can compete with big brands using AI marketing
Small companies have always found it difficult to compete with large corporations that possess overwhelming resources, sophisticated marketing, and technology....
How to Market to College Students
When targeting college students, remember that Gen Z is different from their older counterparts in how they respond to traditional...
10 Proven strategies to grow your small business in 2025
Growing a small business in today’s fast-changing market can be challenging, but 2025 brings new tools, trends, and strategies that...
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What It Is and How It’s Used
What Is Guerrilla Marketing? Guerrilla marketing is a product promotion campaign in which a company uses unconventional methods, often involving...
What Is Influencer Marketing: A Strategy Guide for 2025
Summary Influencer marketing has evolved significantly over the past decade. It's expanded beyond celebrities to include social media influencers who...
Small Businesses Won’t Survive If They Do Not Go Digital
The business world is evolving at an unprecedented pace, and for small businesses, the digital revolution is no longer a...
How Social Media Marketing Is Changing
Social media marketing was once an exciting new way for companies to market their products and services. Businesses set up...
Money Saving Monday: Small business growth tips
The Arizona Commerce Authority says there are more than 650,000 small business in Arizona and 12News found strategies to help...
